Chris Paicely is a marketing strategist and filmmaker, and the founder of StoryPaced, a national marketing strategy consultancy and visual media production house.

Chris specializes in helping organizations clarify their voice, strengthen their brand, and translate strategy into compelling storytelling. He spent six years at the Surge Institute, where he rose to Vice President of Marketing and led the organization’s brand strategy, communications, and content production during a period of national expansion into nine cities. His work helped build a marketing engine that supported growth, visibility, and impact.

Today, through StoryPaced, Chris partners with nonprofits, education organizations, and mission-driven companies to develop marketing strategies and produce high-quality video content that brings those strategies to life. His clients include Chicago Public Schools, the University of Illinois Chicago, Teach For America, Goodwill, and Portland Community College.

In parallel, Chris is an active filmmaker and co-founder of Swym Good Films, with projects that have screened at festivals including the Brooklyn Horror Film Festival and Vancouver Horror Show.

Across all his work, Chris believes powerful storytelling—grounded in clear strategy—drives meaningful connection and lasting impact.

See some of Chris’ past work below.